Another important component of search engine optimization is the make use of
of page
maps. If you want visitors -- and search engine spiders -- to find every page on your Web page
, a page
map could be
your biggest ally especially if you have a lot of content on your web page
(and if youve been reading all the advice on our site, you should understand
by now that the more content you have the better your chances are for top ranking).
So, what is a page
map? Basically, it is a navigation tool. It lets visitors know what acquired skill
you have, how it is organized, where it is located with respect to other information, and how to get to that data
with the least amount of clicks possible. A nice
page
map is more than a hyperlinked index, which only provides the user with a list of alphabetically arranged terms.
Site maps also provide lots of nutritious spider food for search engine robots that crawl your website
and eventually index it. Once the robot gets to the page
map, it can visit every page on your entire site because all the information is clearly indicated on that one page. However, in order for your web site map to work most effectively, you must add
a hyperlink to your page
map in the navigation on every page of your web site.
To generate your web site map most appealing to both the search engine robots and human visitors, be sure to include descriptive text along with the page URLs and links. Be sure to use your explicit
keywords in that text. Remember not to be too repetitive with your keyword phrases, though, or you could be
penalized.
When you build it effortless
for everybody to navigate your web site, they will find what they are looking for and will probably be a repeat visitor. Likewise, when your site is easily navigable by search engine spiders, you increase your chances of being favorably listed in their search results.
So, if generating a page
map isnt part of your current search engine optimization strategy, maybe its instant you thought about adding this beneficial -- and fairly simple -- tool to your repertoire.
For an example of Submit Todays site map, go to: http://www.submittoday.com/site_map.htm.
As Submit Todays copywriter and editor, Kristy Meghreblian has written online content for many successful companies, including Monster.com. She has successfully combined her excellence in journalism with the delicate art of keyword density as it relates to search engine optimization. As a result, she has helped many Submit Today clients achieve top ranking. Submit Today (http://www.SubmitToday.com) is a leading search engine optimization, submission and ranking company located in Naples, Florida.
kristy@submittoday.com